About
JB is a published author, authority consultant, COO of Strategic Book Advisors, co-founder of Self-Publish Pros, and the reason an innocent “I have an idea” can turn into a book, a workbook, a keynote, a movement, and six branded PDFs before lunch.
She helps invisible experts become recognizable authorities because, frankly, watching qualified people hide behind mediocre messaging is interfering with her peace. Her philosophy is simple: “Visibility is not vanity. Visibility is currency.” And she would like to know why you’re standing there with a wealth of knowledge and absolutely no marketing assets.
Powered by two cups of black coffee and an unreasonable willingness to improve civilization, JB founded the World Betterment Project with a modest little goal: create a tsunami of goodwill. Some people take up gardening. JB decided humanity needed a development plan.
She believes your character should enter the room before your labels, you should find something beautiful every day, and kindness should have consequences large enough to register on a map. She also believes your subtitle needs to fit on three lines. Both matters are urgent.
Her love language is “Please deliver in Word and PDF.” Her villain origin story is Amazon KDP rejecting a spine that has already been corrected seventeen emotional times. Somewhere, a barcode is considering witness protection.
JB can turn your expertise into an authority ecosystem, your existential crisis into a chapter outline, and your passing comment into a twelve-week implementation strategy. Tell her you’re thinking about writing a book and she will hear a starting pistol.
She has no patience for inflated scores, weak arguments, or AI telling her she’s brilliant while quietly handing her nonsense. She requested a critical thinking partner and reserves the right to cross-examine it.
At her core, JB wants to be better, do better, and help other people do the same. Unfortunately for complacency, she means it.
Celebrating Pure Joy. Testing the Elasticity of Societal Norms. Moving the back-cover blurb up another three-quarters of an inch.
Please keep up.